News Directory

KOMPAS.com - CEO Christine Asuransi Cigna Indonesia Setyabudhi admitted this year chose not so aggressively expand its business. The reason, companies that entered Indonesia since 1990 is more selective in choosing partners.

Since 2002, Cigna Indonesia to change its strategy from the previous affinity marketing, strategy agency. This strategy prioritizes partnership for the expansion of markets through cooperation with financial institutions and nonfinancial institutions. "Hence, adding a business partner is a necessity," said Christine, Wednesday (26/05/2010).

In 2010 also, Christine said, it does not make non-organic growth. "We only grow by adding organic business partners, more innovative, and further improve service," he said.

This year, Cigna Indonesia will add six new business partners from the previous 32. With a total of 1.6 million customers at the end of 2009, companies from this peg to U.S. Philadelphia 25 percent revenue growth until the end of 2010. A year ago, revenue was USD 850 billion figure.